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Published: November 2004
Pages: 67

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Single User Print Version
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...forms the basis of understanding cell culture suppliers and allows evaluation of potential strategies to increase market share in this sector

Respondant Organizations

Information was collected through both online and tele-surveys in the UK , French and German markets. In total 1248 responses were obtained from both Technical and Economic Buyers.

Contents Include....
Executive Summary
Key Results
Conclusions
Sample Questionnaire
Response Categories
Spend by Category
Incentives to Change Supplier
Satisfaction Status
Areas for Improvement
Barriers to Adoption
Technical Buyer Roles
% use by Product Category
Preferred Suppliers by Business Unit
Average Annualised Spend
Average Order Value by Product
Trends Over Next 12 Months
Reasons for Change of Supplier in Last 12 Months

Market intelligence includes:

  • Player market share
  • Supplier switching and why
  • Critical success factors and loyalty
  • Adoption barriers
  • Adoption protocol

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